Mr. Roddy began his career 25 years ago in the IT industry managing the technical operations, sales and financial duties of a private consulting group. He consulted early growth stage companies in formulating their technical and marketing strategies.
Mr. Roddy continues to provide strategic business analysis and top-level business management knowledge to startup companies as well as established organizations seeking ways to increase their overall value.
Twelve years ago, Mr. Roddy transitioned into the beverage industry bringing with him his business acumen for organizing and growing companies from startup to mature, self-sustaining companies. Mr. Roddy has carved out a niche in the private label beverage world by building flexible turn-key solutions for companies looking to outsource their beverage development, production and supply chain management. In doing so, he established favorable and long-term relationships with beverage suppliers nationwide. During this time, Mr. Roddy has been involved with the formulation and production of over 300 SKUs in the market place. MBA Beverage has allowed client companies to streamline their manufacturing operations while they concentrate on sales, marketing and distribution.